Website for the Blanc Festival de Disseny Gràfic, located in Vilanova i la Geltrú. Despite of being one of the most relevant design festivals in Catalonia, we consider that it has managed to create a very close and relaxed atmosphere, allowing the speakers to feel free to explain and connect with the audience, beyond the profession.
We took this festival’s essence to generate the ‘Diary’ concept, in which the speakers become authors and narrators of the graphic campaign of this edition ‘The Diary of Blanc’. They were supposed to generate some of the graphic content with single use cameras. The speakers could find these cameras inside packs that we provided. They were free to show what they wanted and how they wanted.
Type. Helvetica by Max Miedinger & Eduard Hoffmann.